Simple Economics Right?

In part of course this is simply because it ought to take less production time to produce Wii games. Preproduction cycles will probably be longer, with developers figuring out how to make games that take advantage of the Wii. Hopefully this will be offset by a known hardware pipeline and toolchain.

One thinks.

Wii software pricing will be "broadly in line" with current-gen - Nintendo // GamesIndustry.biz

The confirmation follows a suggestion by Electronic Arts that Nintendo's first-party titles will go on sale for US$49.99. That would put games like Super Mario Galaxy on store shelves for US$10 less than their first-party Xbox 360 equivalents.