Global Game Industry News Blog

Saturday, September 23, 2006

MTV Executives Deliver Approved Blurbs on Harmonix Acquisition

While it isn't surprising that MTV has acquired Harmonix, I was fairly amazed at the near identical character of two different quotes taken from this article. They're impressively similar.

MTV acquires Harmonix for USD $175 million // GamesIndustry.biz
"The acquisition of Harmonix will deepen MTV's connection to its audience via online, mobile and console music gaming, and expand the relationship with both labels and artists through the creation of games based on classic songs as well as future album releases," said Christina Norman, president of MTV.
...
"The acquisition of Harmonix advances MTV Networks' strategy of connecting with target audiences by creating immersive, multi-platform environments that extend to every device they use," said Judy McGrath, chairman and CEO, MTV Networks.

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